Users will soon have a fresh option that enables them to reduce the quantity of AI-created videos appearing in their timelines. This initiative comes as the company disclosed that it now features over 1 thousand million AI videos.
Testing and Rollout
This change is undergoing trials over the next few weeks before a global rollout. This advancement aligns with a surge in AI content, driven by recent content generation software.
AI Proliferation Online
Studies have shown that nearly a tenth of the quickest rising video streams on another major platform primarily display AI-generated videos. A significant portion of this material is considered low-quality AI content, a label for poor-quality, bulk-generated content that is often nonsensical or bizarre.
“We know from our community that many people like content made with AI tools, from digital art to educational videos, and we want to provide users the power to increase or decrease of that, depending on their own choices,” stated a company executive.
Volume and Proportions
TikTok shared that there are currently 1.3bn videos on its service identified as made with AI. Collectively, over 100 million pieces of content are added to the app every day, making AI-generated material a limited part of its complete catalog.
Customizing Your Feed
Viewers will be capable of decrease or raise the amount of AI content they see by using the topic control feature in the platform and choosing the AI content topic. Other topics that are already be adjusted under the filter include politics, clothing, aesthetics, and dance.
Platform Guidelines
Its guidelines mandate content makers to identify “realistic” AI-made content, and it bans malicious fake videos of public figures or crisis events. Any authentic-looking AI-generated clip that is without a tag can be taken down under its terms of service.
In addition, the app will henceforth add an “AI-made” watermark to content made using its own AI tools, or flagged by an cross-platform project for identifying content made by AI. This step is intended to help prevent users from seeking to circumvent the disclosure requirement.
Educational Initiatives
The platform is furthermore establishing a $2 million educational fund for professionals and groups to create educational content about responsible artificial intelligence. This project will assist non-profit groups focused on teaching programming and robotics.
Platform Protection
The video-sharing app has justified its safety measures, during debate over plans to cut jobs for hundreds of content moderators in the UK. It is set to eliminate hundreds of positions in its content moderation department in London, with labor groups and online safety experts expressing worry that people are being substituted by machine-led review.
A company official stated that staff-based oversight would continue to be important, but automated tools can protect employees by eliminating the most harmful content before it is viewed by humans. The platform stated a notable drop in disturbing and violent content handled by content reviewers over the last 12 months due to the use of its machine learning processes.
It is vital to integrate staff and AI to keep the platform safe,” the executive stated. “We’ll have humans as integral to the approach, but we additionally believe it’s extremely critical to reduce exposure to dangerous material as rapidly, which is where a lot of the machine support is really helping us operate efficiently.”
